As you know, the quality of your baking is only as good as the quality of your ingredients. So we’re proud to say that all of our beautifully smooth flour is milled in the UK and made from 100% British wheat.

We finely sieve it for you too (which is one less job to do). And thanks to our unique less mess, resealable pack, you can bake with confidence knowing your Homepride flour is fresh every time for light and fluffy results to be proud of.

Not only do we have flour but we have now introduced Homepride baking spreads, made with buttermilk for these spreads are easy to use straight from the fridge. They make the perfect partner with our flour for your baking.

So get baking with Homepride!

Plain Flour

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Plain Flour

See below for some great recipes using our plain flour and if you’re feeling creative, we’d love to hear your recipe ideas – pop to the contact us page and send us your suggestions – we’ll publish the best online.

Ingredients:

  • 100% British Wheat Flour (Wheat Flour Calcium Carbonate, Iron, Niacin, Thiamin)

Allergy Advice: For Allergens, including cereals containing gluten, see ingredients. Also, Homepride plain flour is produced on a site that also produces products containing soya.

Worried about wheat? Visit the Flour Advisory Board’s website about flour and allergies.

Nutrition facts

Popular Plain Flour recipes

All recipes

Self-raising Flour

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Self-raising Flour

See below for some great recipes using our self-raising flour and if you’re feeling creative, we’d love to hear your recipe ideas – pop to the contact us page and send us your suggestions – we’ll publish the best online.

Ingredients:

  • 100% British Wheat Flour (Wheat Flour, Calcium Carbonate, Iron, Niacin, Thiamin)
  • Raising Agents: Sodium Hydrogen Carbonate, Disodium Diphosphate, Monocalcium Phosphate

Allergy Advice: For Allergens, including cereals containing gluten, see ingredients. Also, Homepride Self-Raising flour is produced on a site that also produces products containing soya.

Worried about wheat? Visit the Flour Advisory Board’s website about flour and allergies.

Nutrition facts

Popular Self-raising Flour recipes

All recipes

Strong White Bread Flour

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Strong White Bread Flour

Our strong white bread flour is perfect for creating delicious bread at home for that fresh from the oven smell. Made with 100% British wheat, try it to make some of our delicious bread flour recipes like the Cheddar and Caramelised Onion Tear and Share Loaf!

Ingredients:

  • 100% British Wheat Flour (Wheat Flour, Calcium Carbonate, Iron, Niacin, Thiamin)

Allergy Advice: For Allergens, including cereals containing gluten, see ingredients.

Worried about wheat? Visit the Flour Advisory Board’s website about flour and allergies.

Nutrition facts

Popular Strong White Bread Flour recipes

All recipes

Extra Fine Flour

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Extra Fine Flour

Introducing one of the newest members of the Homepride family. Our Italian inspired 00 Flour is finely ground with much of the bran and germ being removed. 00 is the most refined of the flours and has the lowest level of bran which is perfect for pizza and pasta by creating a silkier dough.

Ingredients:

  • 100% British Wheat Flour (Wheat Flour, Calcium Carbonate, Iron, Niacin, Thiamin)

Allergy Advice: For Allergens, including cereals containing gluten, see ingredients.

Worried about wheat? Visit the Flour Advisory Board’s website about flour and allergies.

Nutrition facts

Popular Extra Fine Flour recipes

All recipes

Superior Sponge Flour

Available at

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Superior Sponge Flour

Introducing the second newest member of the Homepride family. Our Superior Sponge Flour is perfect for creating those extra special bakes such as a classic Viennese sponge.

Ingredients:

  • 100% British Wheat Flour (Wheat Flour, Calcium Carbonate, Iron, Niacin, Thiamin), Raising Agents: Sodium Hydgrogen Carbonate, Disodium Diphosphate, Monocalcium Phosphate

Allergy Advice: For Allergens, including cereals containing gluten, see ingredients.

Worried about wheat? Visit the Flour Advisory Board’s website about flour and allergies.

Nutrition facts

Popular Superior Sponge Flour recipes

All recipes

Story of flour

Up to the end of the 19th century, country millers produced all of Britain’s flour. They milled plain flour and packed it in enormous 280lb sacks which they sold on to local bakers and merchants. Bakers then used the flour to make bread and sold this and flour to customers.

In the first half of the 20th century, flour became pre-packed and branded; however, technology and aggressive marketing from large millers combined to put many smaller brands out of business.

Self-raising flour was invented as far back as 1845 and was effectively one of the first convenience foods. However, until the early 20th century, it was considered something of a novelty. When it did finally catch on, self-raising flour made baking easier and thus home baking became even more popular.

Today, baking has a firm place in the hearts of the nation with Homepride a key store cupboard ingredient in homes across Britain.

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Ask Fred

Our Fred is one of the most recognizable characters in the history of British brands but he’s also Homepride’s chief flour-grader and our resident expert on all things to do with flour and baking. Some of the questions we are asked most frequently are answered below but remember, you can get a quick answer to questions on social media – Homepride are now on Facebook, Twitter, Pinterest and Instagram.

  • Is Homepride Flour made from British flour?

    Yes! All our flour is made from 100% British wheat.

  • Is Homepride Flour Bleached?

    No – our flour is completely unbleached.

  • Can I recycle my Homepride Flour packaging?

    Each of the components of our pack are recyclable, but do check your local council’s recycling policy.

  • Does Homepride Flour have a cook book?

    We do not have a cook book currently available. However, the Homepride online store is updated regularly with new products so please visit the shop to check them out. Alternatively, please click here to view some of our recipes.

  • I have a query regarding my recent Homepride Flour Collectables order - who do I contact?

    If you have any questions about Homepride Flour Collectables, the best way to get in touch is to email us.

  • I have a query on Homepride Cook-in-Sauces - who do I contact?

    Homepride Flour and Homepride Cook-in-Sauces are not run by the same company. For queries about the Cook-in-Sauces, please contact 0800 032 7111.

  • I have bugs in my flour, what are they?

    If the insects are the size of a pencil dot and are anywhere between dark grey and light brown in colour, it’s likely psocids.Commonly known as booklice, little is known about the origin of psocids, but it’s been established that their presence is not due to poor hygiene but to favourable environmental conditions.Our production facilities are subject to strict pest control and hygiene procedures to ensure that our premises are kept free of psocids.For more information please visit www.fabflour.co.uk.

Get in touch

Do you have a question for Fred?

The quickest way to get a reply is through social media – you can contact Fred at Facebook, Twitter and Instagram.

Alternatively, you can contact Fred by clicking on the button below.

Contact us